Keywords Everywhere Review: Most Affordable Keyword Research Tool

keywords everywhere review
Last Updated: January 14, 2024

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Finding the right keywords to target for your website, blog, or business can be a challenging task. With so many keyword research tools out there, it can be difficult to know which one to choose. One affordable and user-friendly option is Keywords Everywhere. 

Keywords Everywhere is a browser-based keyword research tool that helps you find and analyze keywords quickly and easily. It integrates directly with Google Chrome and Firefox to provide instant keyword data as you browse the web. With Keywords Everywhere, you can get keyword ideas, search volume estimates, and cost-per-click data to optimize your content.

In this Keywords Everywhere review, we’ll take an in-depth look at its features, pricing, accuracy, and more. We’ll also provide tips for effective keyword research and compare Keywords Everywhere to other popular tools like Ahrefs and SEMrush. Read on to see why Keywords Everywhere stands out as one of the most budget-friendly options for comprehensive keyword research.

What is Keywords Everywhere?

Keywords Everywhere is a web-based keyword research tool that integrates with browsers like Chrome, Firefox and Edge, offering instant keyword data for enhanced SEO. 

With Keywords Everywhere installed you simply highlight any word or phrase while browsing the web. Instantly a pop-up will display monthly search volume, cost-per-click and competition data for that keyword. This allows you to quickly gather keyword ideas and assess demand as you surf the web.

Beyond the browser extension, Keywords Everywhere also provides a dashboard for analyzing keywords in more detail. Here you can add keywords to lists, filter by location and language, view trend graphs, and export your data.

Overall, Keywords Everywhere aims to make keyword research fast, easy and affordable. It brings the data directly to your browser without needing to switch between tools.

Features, Benefits and Keywords Everywhere Review

Key features include browser-based functionality, instant metrics, keyword ideas, search volume data, competition metric, bulk analysis and keyword tracking.


Keywords Everywhere is a browser extension available for Chrome, Firefox and Edge that seamlessly integrates keyword metrics and insights directly into search engine result pages and other marketing platforms you use. This allows for easy on-the-fly keyword analysis without switching between tabs or tools.

Pricing Plans

Keywords Everywhere offers three main plans: a Free plan with 100 keyword popups per month, a Basic plan at $9.99/month for 5,000 popups and a Pro plan at $29.99/month for 15,000 popups.

Free: Includes 100 keyword popups per month. Great for getting started.

Basic: $9.99 per month for 5,000 popup lookups. Best value overall.

Pro: $29.99 per month for 15,000 popup lookups. For power users.

The free plan is extremely useful for testing out the tool and doing some initial research. However, the popup limits make the paid plans much more practical for ongoing use. 

Overall, Keywords Everywhere offers affordable pricing compared to competitors. The low cost makes Keywords Everywhere accessible for almost any budget.

Instant metrics

The tool displays monthly search volume, cost-per-click, competition scores, and other metrics in a popup when any text is highlighted on a search results page. This allows for quick on-the-fly keyword analysis without leaving the page.

Keyword ideas

Keyword Everywhere generates helpful keyword suggestions to unlock new optimization potential as you conduct research. It aids content discovery and expansion through its related and long-tail recommendations.

  • It provides related keywords and long-tail suggestions to help expand your keyword list as you browse search results pages.
  • The related keywords can help inspire new topics and subtopics relevant to your broader industry or niche.
  • The long-tail keywords are more specific multi-word phrases that convey clearer search intent. 
  • Both related and long-tail keywords help you discover extended keyword opportunities beyond exact match keywords.

Search volume data

Keywords Everywhere displays the average monthly search volume for keywords sourced directly from Google’s Keyword Planner database. This allows users to view up-to-date metrics on search popularity and seasonality before optimizing content.

The search volume data enables easy analysis of trends over the past 12 months to identify emerging or declining topics.

Location targeting

Keyword Everywhere lets you filter keywords by country to see search volume and competition data for keywords in those locations. This helps match ads to audience intent in targeted areas for better campaign performance. Keyword Everywhere provides localized insights to improve location targeting.

Competition metric

The competition metric is a proprietary algorithm that estimates how difficult it is to rank for a keyword. It gauges the number of advertisers bidding on the keyword in Google Ads. The score ranges from 0 to 1, with higher values indicating more competition. While the exact calculation is private, the metric indicates the effort required to rank against other advertisers targeting that keyword.

Bulk Analysis

The Bulk Keywords Data tool allows uploading lists of keywords to analyze metrics for many terms at once. It uses one credit per keyword analyzed to show search volume, competition, trends and more. This enables efficient large-scale keyword research and tracking of many terms simultaneously. Marketers can identify the best opportunities from vast keyword datasets.

Keyword Tracking

The keyword tracking tool enables monitoring of the search engine rankings and positions for target keywords over time. You can see how a keyword’s rankings fluctuate week-to-week and optimize efforts accordingly. Tracking reveals the impact of campaigns on rankings. It also helps gauge competition and indicates rising or falling search interest.

Having keyword data readily available as you browse makes research faster and more efficient. Keywords Everywhere essentially brings the data to you, instead of having to run manual searches in other tools.

Here are some of the key benefits of using Keywords Everywhere for keyword research:

Affordable Pricing

Starts at just $0 per month for limited usage. Keywords Everywhere offers incredibly affordable pricing starting at just $10 per month for 100,000 lookups. Even the highest Pro plan is only $30 for 300,000 lookups, making robust keyword data accessible at a fraction of the cost of alternatives.

User-Friendly Interface

In addition to affordable pricing, Keywords Everywhere is more affordable and user-friendly, focusing primarily on keyword research, unlike the broader SEO functionalities of Ahrefs and SEMrush. The dashboard is clean, intuitive, and focused only on keyword research. The simple menus and layout allow you to quickly search keywords, organize lists, and filter data without a complicated learning curve.

Its focused purpose makes it easy for beginners to start researching right away. Useful features such as bulk analysis and competitor tracking further add to the user experience. Overall, Keywords Everywhere balances power and simplicity quite well.

Accuracy of Data.

One of the most important aspects of any keyword research tool is the accuracy and reliability of its data. Keywords Everywhere derives most of its search volume estimates directly from Google’s Keyword Planner tool. This helps ensure the numbers reflect actual Google search behavior.

For the difficulty metric, Keywords Everywhere uses a proprietary algorithm. While not as advanced as competitors, the 1-100 scale still provides a decent estimate of competition. As always, it’s best to verify with manual analysis too.

Overall, the keyword data provided by Keywords Everywhere is reasonably accurate given its sources. The search volumes align closely with Google itself, and the difficulty scores offer a helpful baseline for filtering keyword ideas.

Google Trends

See search volume graphs and trends over time. View search volume graphs over time to optimize your efforts based on rising or falling interest. Keywords Everywhere integrates Google Trends data to help you identify seasonal spikes, emerging topics, and dying searches.

Integration with Other Tools 

A beneficial feature of Keywords Everywhere is its ability to integrate with other popular marketing tools:

Google Analytics: See search queries and volume directly in your Analytics account.

SEMrush: Sync your keyword lists between SEMrush and Keywords Everywhere.

Ahrefs: Send keywords to Ahrefs for further analysis.

Surfer SEO: Manage campaigns and track rankings.

SEO Powersuite: Import ranked keywords into Powersuite projects.

Thanks to an open API, the tool plays nicely with many other solutions. This allows you to extract even more value from your keyword research efforts.

Installation Process

Installing the Keywords Everywhere browser extension takes just a few quick steps:

  1. Go to the Chrome Web Store or Firefox Add-ons site.
  2. Search for “Keywords Everywhere” and click “Add to Chrome” or “Add to Firefox.”
  3. Click “Add Extension” on the pop-up.
  4. Log in or sign up for a free account.
  5. Browse the web and highlight words to see keyword data!

The browser integration makes setup seamless. Once installed, you can immediately start using the popup keyword data as you browse. Logging in with an account enables syncing your tracked keywords and saved lists across devices.

The installation process is faster and simpler than configuring separate software programs. Within minutes, you can have Keywords Everywhere’s keyword data at your fingertips.

Customer Reviews

With over 500,000 active users, Keywords Everywhere enjoys positive reviews across the web. Here are some examples of feedback from real users:

This tool is invaluable for researching keywords. It’s so easy to use and makes keyword research almost fun.

I love how seamlessly it integrates with my browser. The data I get with a simple highlight is amazing for both clients and my sites.

Super affordable option compared to other paid tools. I get all the keyword data I need for my small business website.

The free version is so helpful for research. And the paid plans are reasonable for the amount of data you get.

In general, most reviews highlight the convenience of the browser integration, the instant keyword metrics, and the budget-friendly pricing. Users love how quick and easy it makes keyword research.

Why Keywords Everywhere Stands Out

There is certainly no shortage of keyword tools out there. But here are a few of the key advantages that help Keywords Everywhere stand out from the competition:

Browser-based – Instant metrics without needing to run searches.

Affordable pricing – Full functionality for under $10/month.

Easy to use – Intuitive interface focused solely on keywords.

Trusted data – Pulls search volumes directly from Google. 

Integrations – Plays nicely with other marketing tools.

Useful features – Trend graphs, bulk analysis, and more.

For both beginners and experienced SEO experts, Keywords Everywhere provides enormous convenience and value. The tool simplifies keyword research while still offering the data you need to optimize content.

Comparisons with Other Tools

How does Keywords Everywhere stack up against popular competitors like SeCockpit, Ahrefs, SEMrush and Google’s tools?

Compared to Ahrefs, Keywords Everywhere has lower pricing but less robust ranking data. However, it provides excellent keyword research functionality. SEMrush offers much more affordable plans and an easier learning curve for beginners.

Google’s free Keyword Planner provides search volume estimates too but no helpful browser integration. However, Keywords Everywhere relies on this same Google data for accuracy.

For those who want just streamlined keyword research, Keywords Everywhere is a great option. It foregoes some of the in-depth SEO metrics of paid keyword tools to focus specifically on keyword discovery and analysis.

Advanced users may still prefer the capabilities of Ahrefs or SEMrush. But for most, Keywords Everywhere provides more than enough at a fraction of the cost.

Common Misconceptions

Given its unique position in the keyword research space, Keywords Everywhere is subject to some misconceptions:

  1. “It’s not robust enough for advanced SEO.” While it lacks some in-depth SEO functionality, its keyword research capabilities are quite extensive.
  2. “The free version is worthless.” The free plan is very limited, but an affordable paid plan unlocks the full potential.
  3. “It’s a scam or provides low-quality data.” The tool pulls directly from trusted Google data sources.
  4. “It’s too simple compared to other paid tools.” The simplicity is intentional to focus specifically on convenient keyword research.
  5. “Only small sites or blogs need it.” Keywords Everywhere are useful for nearly any type or size of the website.

While Keywords Everywhere may not suit every user, its targeted functionality provides ample value for businesses and sites of all kinds. It emphasizes simplicity and convenience without sacrificing robust keyword data.

Future Updates

Keywords Everywhere is versatile and useful for various types and sizes of websites, offering simplicity and effectiveness in keyword research. The developers at LeadDyno continue to enhance Keywords Everywhere with useful updates. Some potential additions in the future include:

  • Enhanced location targeting options.
  • Support for more browsers like Safari.
  • Additional competitor tracking features. 
  • Improved integration with Google Analytics.
  • Charts and graphs for keyword analysis.
  • Customizable keyword dashboards.
  • Option for different language keyword data.
  • Collaboration features for teams.

Given the continual progress, Keywords Everywhere is likely to expand in capabilities over time. More language support would further extend its reach and value. However the tool already provides an enormous wealth of keyword data at your fingertips.


For both individuals and organizations, Keywords Everywhere makes keyword research fast, accessible and effective. The tool integrates seamlessly into your workflow to deliver insightful keyword metrics on demand.

In summary, Keywords Everywhere stands out as a highly affordable option for conducting effective keyword research. Its competitive pricing grants access to solid keyword data derived from Google itself. The tool’s simplicity also makes it easy for novices and experts alike to analyze volumes of valuable search terms. Useful capabilities like competitor tracking provide actionable insights for search optimization. 

While Keywords Everywhere may lack some advanced features of premium alternatives, it more than delivers on its core purpose – enabling marketers to maximize their efforts based on real search behavior data. Given the quality of its offering relative to cost, Keywords Everywhere is arguably the most cost-efficient choice for most small businesses’ keyword research needs.